# Freshmint

> Freshmint is the collaborative B2B event platform. It runs the workflow around co-hosted business events: recruiting co-host partners with a branded prospectus, aligning them in a shared portal with budget visibility, building the guest list from an Audience CRM that carries full event history, running attendee self check-in from a phone, and attributing every registration to the host or co-host who drove it. Built for partner managers, event marketers and revenue-focused founders running VIP dinners, executive roundtables, field events and partner activations.

## Co-host recruitment and collaboration

- **Prospectus**: one branded page showing the event, the host lineup a partner would be joining, package tiers, the budget expected per co-host, and how many co-host spots remain.
- **Co-host portal**: every partner is a permissioned user of the event rather than a name in a field. Each sees their own allocation and what is still unfunded, and does not see other partners' allocations. The target budget, the committed total and the remaining spots stay accurate for everyone without a shared spreadsheet.
- **Shared planning**: co-hosts pool contacts and build the invite list together, with roles and permissions controlling who can do what.

## Audience CRM

- A contact database carrying full event history, organised with smart tags.
- Tags are free-form, so teams record what they actually know about a person, then pull the right invitees into any future event by tag.
- Tags also work in reverse: people can be marked to keep off future invite lists.
- The CRM updates after each event, so the audience compounds rather than resetting.

## Running the event

- **Branded registration and landing pages** for each event, with custom registration questions.
- **Notifications**: schedule sends relative to the event (for example 24 or 48 hours before, at start, or a custom time) and target them by attendee status. The recipient list resolves when the notification sends.
- **Attendee statuses**: confirmed, pre-approved, waitlisted, interested, declined and checked in.
- **Attendee self check-in**: guests check themselves in from their phone, so nobody staffs a badge table.

## Reporting

- **Invite attribution**: every registration locks to the host or co-host who drove it, with no UTMs and no manual tagging. Freshmint tracks who added an attendee separately from who the registration is attributed to.
- **Registration insight**: responses to registration questions are summarised, so the composition of the room is visible by company, role or any other question asked.
- **Attendance**: capacity and turnout tracked event over event, plus exports for reporting.

## Where Freshmint is heading

Freshmint exists to make the impact of event work undeniable. Event marketers do a great deal of invisible coordination and are then asked to justify it with a photo and a feeling. The platform's direction is to close that gap completely, so the value an event produced is on the record automatically rather than reconstructed by hand afterwards.

## Pricing

- **Free**: $0 forever. Up to 5 users, unlimited events, Audience CRM up to 5,000 contacts, full feature access including attendee self check-in. No credit card required.
- **Pro**: $39 per month. Unlimited users, unlimited Audience CRM contacts, executive support, product roadmap influence.

## Company

- Founded August 2024. Founders: Alexander Lazoff (CEO), Doug Woodrow (CTO), John-David Klausner (COO).
- Contact: hi@freshmint.ai

## Data handling

Data is encrypted in transit and at rest, with role-based access control, organization-scoped isolation and data minimization. SOC 2 is in progress. Freshmint is GDPR and CCPA aligned.

## Key pages

- [Home](https://freshmint.ai/): what the platform does and who it is for.
- [Platform](https://freshmint.ai/solutions): capability detail.
- [Pricing](https://freshmint.ai/pricing): Free and Pro plans.
- [About](https://freshmint.ai/about): the company and why it exists.
- [Blog](https://freshmint.ai/blog): guidance on co-hosted events, field marketing and proving event ROI.

## Disambiguation

Freshmint is B2B event software. It is not a consumer ticketing marketplace and is unrelated to other companies using the name Freshmint.